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One Year Review of OXERRA’s Global Acquisition and Rebranding

A Journey of Integration, Sustainability and Growth

We are excited to celebrate the one-year anniversary of OXERRA’s global acquisition and rebranding. “This milestone offers an opportunity to reflect on the remarkable progress we have made in integrating and enhancing the acquired manufacturing sites while embarking on a global rebranding program and welcoming many new members to our OXERRA family around the world,” said Terence Yu, OXERRA Global CEO.

Over the past year, we have faced and overcome numerous challenges. Our dedicated team has worked tirelessly to leverage the unique strengths and capabilities of our newly acquired sites while integrating them into our business, strengthening our overall production capacity and efficiencies around the world.

One of our standout achievements has been the commitment to excellence in technology and sustainability across all our manufacturing sites. Our commitment to ongoing investments in our sites in Germany, Italy, United Kingdom, USA, China, Indonesia and Australia, provides security in supply and advanced technology to all our valued customers and partners.

We have made substantial investments in sustainable practices across our sites, implementing innovative technologies to support our valued customers and partners and concentrating on reducing our environmental footprint. These initiatives contributed to our agile supply chain of the highest quality color pigments and guarantee the market sustainability and security that aligns with our group’s vision.

“We are immensely proud of what we have achieved together over the past year. We have fostered a positive and inclusive culture where everyone feels valued and motivated to do their best, however this is just the beginning,” said Yu. “We remain committed to investing in our sites, our people and our sustainability initiatives to drive further growth and success.”

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OXERRA Announces Plans to Commission a New CICP Manufacturing Plant & Research Center in China

OXERRA, a leading global iron oxide pigment manufacturer, announced its intention to build a manufacturing facility of complex inorganic color pigments (CICP) and a comprehensive research center in China before the end of 2023.

“This new plant will supplement our current manufacturing facility in Kidsgrove, United Kingdom, and further emphasizes our commitment to global support and sustainability for the color pigment market,” said Terence Yu, OXERRA Group CEO.

“The plant’s dedicated research center will provide continued and comprehensive development of high-performance, heat-resistant inorganic color pigments,” Yu said.

OXERRA expects the new facility to be operational before the end of the year.

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OXERRA Announces Realigned Distribution Structure of Its Expanded Lines

OXERRA, a leading global iron oxide pigment manufacturer, announced the following changes to its regional distribution network in the Americas for the paint, coatings and specialties sector of its business for all product lines. These recently combined offerings include Kroma Red, Copperas “T” grades,
Hoover Color, Davis Color, CathayCoat, CathayTherm, Mapico Yellows and CathayRed.

Effective August 14, 2023, TCR Industries, located in La Palma, California, will represent OXERRA Americas on the West Coast and Rocky Mountain states.

In addition, the following updates will take effect on September 1, 2023:

  • Andicor Specialty Chemicals, of Mississauga, Ontario, will cover all of Canada. 
  • Superior Materials, Inc. located in Garden City, New York will represent OXERRA Americas in Connecticut, Rhode Island, Massachusetts, Vermont, New Hampshire, Maine and New York City. 
  • Van Horn Metz & Company, Inc. from Conshohocken, Pennsylvania, will be responsible for New Jersey, Maryland, Pennsylvania, Virginia, West Virginia and New York, excluding New York City.

“We are excited to continue legacy relationships with several of our distribution partners and welcome Superior Materials as the newest member of the expanding OXERRA family of distributors,” said Kevin Miles, Chief Executive Officer, OXERRA Americas. “We’re confident these partners will help OXERRA as it continues to evolve its global distribution of its world-class products in the highly technological and demanding coating, plastic and specialties markets.

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Cathay Industries Rebrands as OXERRA, Closes Acquistion of Venator’s Iron Oxide Pigments Division

Cathay Industries, a leading global iron oxide pigment manufacturer, unveiled its new name, OXERRA, along with its new brand identity, after completing the acquisition of Venator’s color business.

“We are thrilled to join two recognized world-class leaders in the color pigment industry with an unmatched global manufacturing network across six countries on five continents,” said OXERRA Group CEO Terence Yu. “OXERRA propels us forward to provide unrivaled products and services in iron oxide and color pigment technology with sustainability across all industries.”  

The combination of each company’s offerings positions OXERRA as a global leader, complete color solution manufacturer and provider of advanced, sustainable and cutting-edge solutions in the highly technological and demanding coating, plastic, construction, and specialty markets.

The acquisition also significantly reinforces OXERRA leadership in the inorganic pigment industry and provides a synthetic iron oxide manufacturing presence in both Europe and the United States, which are strategically important for shortening the supply chain to provide optimal outcomes for customers.

“Our emphasis on production excellence, customer solutions, sustainability and innovation remain unchanged and are important tenets of OXERRA’s culture.” Yu continued. “With this opportunity to exceed and improve upon all of these services, OXERRA can become the foremost leader in the iron oxide industry, providing a network that encompasses the globe with a concentration on sustainable, high-quality pigments for every application imaginable.”During the coming months, OXERRA will continue to integrate the assets of both companies and roll out the new brand on its websites and other communication channels.

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Cathay Industries Expands with New Indonesia Iron Oxide Plant

Cathay Industries Global CEO Terrance Yu following the signing of land arrangements with Pea Ngo Teo of PT Latrade Batam, Indonesia

Cathay Industries, a leading global iron oxide pigment manufacturer, signed an agreement to commission a greenfield Iron Oxide finishing plant in Batam, Indonesia.

“Following our recent agreement to acquire the Iron Oxide Pigment operations of Venator, we are further expanding our global capabilities in manufacturing and finishing technology, with our agreement to commission a world class Iron Oxide Pigment finishing and blending facility in Batam, Indonesia” said Terence Yu, Cathay Industries Global CEO.

Yu confirmed construction will commence before the end of the year and is expected to be completed in time for the installation of state-of-the-art, environmentally compliant blending and finishing equipment as well as world class packaging lines by mid-2023.

“The new facility aligns with Cathay’s commitment of providing certainty in sustainable supply of the highest quality iron oxide pigments throughout the region while meeting the Cathay Board’s strategic growth program. We are delighted to provide employment opportunities and build a long-term partnership with the local Batam community,” continued Yu.

With the first supplies to commence in the latter part of 2023, the new plant will complement Cathay’s global footprint.

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Cathay Industries Expands Its Global Footprint with the Acquisition of Venator’s Iron Oxide Pigment Operation

Cathay Industries today announced that it has entered into an agreement with Venator Materials PLC (NYSE: VNTR) (“Venator”) to purchase its iron oxide pigment business.

Cathay Industries is a global and sustainable manufacturer of complete colors solutions, and its leadership in the inorganic pigment industry is now significantly reinforced through this transaction. The target business, Venator’s iron oxide pigment, has achieved steady growth and maintained profitability amid the pandemic and market fluctuations, demonstrating strong competitiveness and resilience.

“The acquisition of Venator’s Iron Oxide Pigment operation transforms our global manufacturing footprint, providing tremendous synergies and new growth opportunities,” said Terence Yu, Cathay Industries Group CEO.

In addition to Venator’s product portfolio, the purchase includes eight manufacturing sites and one administrative site, across 6 countries on 4 continents. This transformational investment demonstrates Cathay’s commitment to further its global network, with customization capabilities close to its customers and partners.

“We will remain strategically focused on continuing Cathay’s exceptional level of quality, product sustainability, innovation, service, and supply chain security to our valued customers and partners,” Mr. Yu said.

With a shared culture focused on customer centricity, production excellence and sustainability, Cathay Industries’ management sees strong complementarities between the two businesses and looks forward to welcoming Venator’s team and to partner together for long-term value creation. 

The transaction is expected to close by the end of first quarter 2023, subject to the customary closing conditions. UBS AG acted as financial advisor to Cathay. White & Case acted as international legal counsel to Cathay Industries.

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Cathay Industries Increases Capacity

Leading global iron oxide pigment manufacturer Cathay Industries increases CATHAYGRAN™ high quality spray-dried iron oxide pigment capacity.


Cathay Industries Group CEO Mr. Terence Yu, said, “Following a robust planning and restructuring process, we have successfully implemented a controlled process improvement program, improving output capacity on high quality spray-dried granule pigment product range by 100% plus effective from March 2021.”


Mr. Yu said, “Executing the process improvement project in challenging times, has been a collaborative effort from our great team and further supports increased demand we are seeing for our high quality CathayGran™ range of iron oxide pigment. The program is stage one of our continued industry investment, and plans for an additional capacity is in the design stage, with commissioning expected toward the end of 2021 or early 2022” and all together will triple our current production capacity.


Cathay Group’s global growth strategy continues to focus on the highest level of sustainable and eco-friendly technology to support industry, particularly the consistency of its high-quality CathayCoat™, CathayTherm™, Ferrotint™, CathayGran™ product range, which already provides advanced and sustainable solutions in the highly technical and demanding coating, plastic and construction markets.

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Cathay Industries Opens Singapore Operation

Leading global iron oxide pigment manufacturer Cathay Industries is excited about the opening of its Singapore subsidiary.

Cathay Industries Group CEO Mr. Terence Yu, said, “In line with our global expansion strategy, we are very excited to be officially opening our Singapore subsidiary “CATHAY Pigments Asia Pacific Pte. Limited.” from the 1stOctober 2020.”

Mr. Yu said, “2020 has been a challenging business environment, but with the support of our tremendous global team, diligent contingency and governance programs, we are extremely proud to commission stage one of our strategic expansion with the Singapore operation, whilst expanded manufacturing capabilities in stage two is well within our projected time frame “

Cathay Pigments Asia Pacific Pte. Limited will be located at 10 Anson Road, International Plaza, 13-09, Singapore 079903

Cathay Group’s global growth strategy continues to focus on the highest level of  sustainable and eco-friendly technology to support industry, particularly the consistency of its high-quality CathayCoat™, CathayTherm™, Ferrotint™, CathayGran™ product range, which already provides advanced and sustainable solutions in the highly technical and demanding coating, plastic and construction markets.